MLT Creative: Self-Promotion Mailer Campaign


August 2008

Project type:

Dimensional mailer, flying toy design


Designed seven unique mailers that included toys designed to fly, die-cut folder and inserts, custom pURLs. Campaign was a self promotional introduction of our new website and offered a premium to one contest winner. Each mailer detailed campaign progress, including opt-in/out rate to the contest, website visits. Client project completed under contract with MLT Creative.